Which Is Base Year Calculated In The Fresh Meat Packaging Industry Report?

The most recent research report on Fresh Meat Packaging Market 2021 published by Coherent Market Insights begins with the market description, official report, segmentation, and classification. The report offers a comprehensive analysis of the market so that perusers can be guided on future opportunities and high-profit ranges within the industry. The report gives a detailed examination of the market structure, considering the current market scene, market share, future market patterns, the number of most market members, the sort of item, the application, and the region.

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Fresh meat requires highly advanced packaging solutions so as to maintain the color and quality of the meat product. Proper packaging also assists in maintaining freshness and hygiene of the product, in turn, increase the shelf-life of the meat product. Modified atmosphere packaging, vacuum skin packaging, and vacuum thermoformed packaging are some of the common packaging solutions. These packaging solutions provide efficient transportation and enhance the storage of meat products by ensuring fresh and timely delivery of the meat product.

The global fresh meat packaging market is projected to reach around US$ 2.5 billion by the end of 2027, in terms of revenue, growing at CAGR of 2.2% during the forecast period (2019-2027).


The rising need for increasing shelf-life of the meat product is primarily fueling the market growth of fresh meat packaging. Barrier films and advanced Packaging Technology such as vacuum and MAP enabled to increase the extend shelf life of fresh meat products by approximately 12X. Moreover, these packaging technology also improve the visual appearance of the meat products which is further expected to propel the market growth of fresh meat packaging.

Growing demand for flexible packaging solutions due to rising concern over sustainability and the need to reduce the carbon footprint is projected to foster the market growth of fresh meat packaging. Flexible packaging solution reduces raw materials consumption, energy consumption, and reduce wastage, in turn, promote environmental sustainability compared to rigid packaging. This factor is projected to augment the market growth of fresh meat packaging.

On basis of the region, North America region dominated the global fresh meat packaging market in 2018, accounting for 35.9% share in terms of volume, followed by Latin America and Europe respectively.

Market Restraints

Shifting preferences of consumers towards vegan food products due to rising awareness regarding the health benefits of vegan food is restricting the market growth of fresh meat packaging. Moreover, it has been reported that modest consumption of red meat increases the risk of ischemic stroke, type 2 diabetes and other illness that causes health problem. Hence, this factor is expected to hinder the market growth of fresh meat packaging.

Market Opportunities

Rising adoption of biodegradable plastic for the packaging of meat products is expected to offer potential growth opportunities to the market of fresh meat packaging. Charoen Pokphand Foods PCL (CP Foods) has launched sustainable packaging design for fresh chicken, and pork products, to optimize all resources used in food production, reducing waste, especially plastic waste, and promote the use of environmentally friendly materials in accordance with the concept of Circular Economy.

Market Trends

The increasing trend of launching touch-free packaging by the manufacturer for meat products for people who hate touching raw meat is projected to propel the market growth of fresh meat packaging. For instance, in April 2018, Retail Giant Sainsbury’s has introduced ‘touch-free’ packaging for chicken in a bid to cater to people who hate touching raw meat. Therefore, the advent of such innovative packaging solutions will favor market growth over the forecast period.

Competitive Section:

Key players operating in global fresh meat packaging market are Amcor Limited, E.I. du Pont de Nemours & Co, Bemis Company, Inc., Berry Plastic Group, Winpack Ltd., Sealed Air Corp., Crown Holdings, Reynolds Group, Coveris Holdings S.A., and Sealpac International BV.

Few Recent Developments

Winpak Ltd. 

  • In January 2015, Wipak Group announced an investment of US$ 24.2 Million to establish a new high-barrier film production plant technology at Nastola, Finland.

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[Note: *The PDF Brochure Includes

1) Table of Content (ToC),
2) Research Framework of the actual report, and
3) Research Methodology adopted for it.]

Important Information that can be extracted from the Report:

♦ Assessment of the COVID-19 impact on the growth of the Fresh Meat Packaging Market

♦ Successful market entry strategies formulated by emerging market players

♦ Pricing and marketing strategies adopted by established market players

♦ Country-wise assessment of the Fresh Meat Packaging Market in key regions

♦ Year-on-Year growth of each market segment over the forecast period 2027

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In Addition, The Years Considered For The Study Are As Follows:

Historical year – 2014 to 2018
Base year – 2019
Forecast period – 2020 to 2026

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